The Bootcamp Bootleg is intended for people who’ve already had an introduction to design thinking, but who need some refreshers as they head out to tackle real-world challenges. The teaching team curated the collection by leveraging the work of many predecessors, drawing from material developed by d.school teaching teams and folks throughout the design world over the last five years.
Hello Reader! If you’re new here (and like my writing!), you may want to subscribe in order to get the freshest doses of business & design. Choose from either the RSS feed or get an email subscription (daily or weekly option). Thanks for visiting!
From the Nokia Conversations blog, comes this great piece of creative that tells the company’s sustainability story in Beijing. The film style has a journalistic feel to it; for some reason to me, reminiscent of the BBC. If Nokia were to make similar videos throughout its global operations, it could have a nice library of stories that communicate the values of its brand.
This type of storytelling is what we call in German “die Oberfläche”, and is meant as a gentle snapshot of a company’s operations without much detail. For reporting purposes, it serves as an excellent tool when looking closer at specific markets (in this case). For an extreme example of video reporting done well on a budget, see this HKBN CSR Report.
[Video Link for Email/Other Subscribers]
From French automaker Renault comes this great piece of creative that goes through what cars have provided us over time, asks some social critical questions, then elaborates on the values of the company before gently introducing its upcoming range of electric vehicles.
What I love is how they (or rather the agency […]
[Slideshow Link for Email/Other Subscribers]
From my Singaporean pal Brian Ling over at Design Sojourn, comes a set of design strategies he put together for a presentation. While there are some familiar themes regarding customization, usability, crowdsourcing, and designing to communicate an idea, there are also a few notable ones including Haptic Relationships or “high-touch electronics”. […]
I found this chart by Ethical Corporation to be an interesting segmentation of disciplines in sustainability and CSR
Now although individuals obviously specialize in specific areas, there’s two job types that need an exposure to and basic knowledge of all: chief officers and communications professionals.
via Perrine Bouhana
[Video Link for Email/Other Subscribers - 30min]
Christina Wodtke speaks at Interaction 09 on defaults, sharing mechanisms, updates, notifications and even SEO as holistic elements of a viral system that is currently driving the popularity of social networks and social media successes everywhere. Over the last three years she’s been working on understanding social collaborative behavior […]
[Video Link for Email/Other Subscribers - 30min]
Some interesting ideas by Roger Martin here on how management education can be improved. First he mentions in his assessment of the MBA that most programs tend to be very shallow versus deep. Students are taught a variety of models, theories, and approaches but what remains unexperienced is the […]
Normally I stay away from stories about politics and business. It’s just not my thing to delve into speculation about collusion and conspiracy. So when I had picked up John Perkins book, Confessions of an Economic Hit Man, it was under my impression that I’d delve into some wild ride on corporate espionage, theft, bribery, […]
[Video Link for Email/Other Subscribers - 3.5min]
Produced by Xplane for an Economist magazine conference in November, this video brings together a variety of facts and figures around climate change using animation and music, in what I can only call a creative confluence of hope and a subtle call to action.
- via Cool Infographics
[Video Link for Email/Other Subscribers - 6.5min]
Full 85min Video Available On Demand - “Sustainability” isn’t just a nice thing to do. It’s a powerful source of business value, an organizing principle for strategy, and a remarkable driver of innovation at every level of the enterprise. And it’s all about design — of products and services, value propositions […]
Earlier this year I bought myself a copy of John Thackara’s “In the Bubble: Designing in a Complex World”, to get a glimpse of what this designer/futurist had to say about sustainability and society. While published in 2005, the content didn’t seem a bit dated as some business and trend books usually do. In many […]
From the Global Footprint Network comes this info from their latest newsletter:
Introduction
One the eve of the Copenhagen climate conference, Global Footprint Network is releasing data today that reveals a widening gap between human demand on ecological services and what nature is able to produce. It would now take nearly one and a half Earths to […]
[Video Link for Email/Other Subscribers - 2.5min]
Neat integrated campaign apparently from TBWA France, that uses creative art to bring about awareness of carbon footprints while asking people to cut back on certain activities. Started earlier this year, the campaign was supposedly spread around to other French offices, but doesn’t seem to have been taken up […]
[Video Link for Email/Other Subscribers - 30sec]
Interesting play on green marketing from CSX Trains, using air quality and messaging on comparative fuel efficiency from rail freight. In the past, intermodal transport (rail and truck) had been longer delivery times than trucks alone by about 2-4 days, although a logistics friend of mine had said the […]
